Gone are the days when children learnt from their elders in joint families. Now things have changed and children tend to pick up a lot of things from films, says veteran director Dasari Narayana Rao.
He says despite such influence, the film-makers are diluting family ties and concentrating more on providing cheap comedy to attract audiences to theatres, says he.
Scenes where the hero makes cheap jokes with his uncle and brother and sister calling each other ‘oray, aray’; is being done in the name of comedy, feels Dasari.
The director feels that the onus is on film-makers to show right themes as children would immediately grasp them. It is very important as children barely take their parents seriously these days, says he.
Irrespective of whether such films make money or not, they will help strengthen family ties says Dasari.
While it is an important observation, pushing across messages are best done in commercial genre as film-making is a business and no one would want to lose money by spreading only social messages.
GA

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